By Mairi Lowe

It’s still early into the new year but Scottish eyewear brand IOLLA have hit the ground running in 2018. Having just opened their second showroom, the company now provides its array of exciting and unique frames to customers both online and instore in Glasgow and new Edinburgh location in Stockbridge.

The Herald fashion team were invited to experience the new Stockbridge showroom and to view the new Spring 2018 collection, with final frames Livingstone II being revealed last week. To see our favourite designs and for a virtual tour of the beautifully lit interior, head to @theheraldfashion on Instagram and view our IOLLA EDI highlighted story of our visit.

The brand new collection for Spring 2018 includes four unbeatably flattering styles and seven exciting new colours in some of their already popular existing shapes. The new collection remains true to the usual stylish aesthetic of IOLLA, but they’ve stepped up the bold factor by introducing new features such as a bold double bridge or extra thick acetate rims.

New styles released for Spring 2018 include Somerville, named after astronomer Mary Somerville, and trendy semi-rimless Livingstone II frames. Both are available in prescription and non-prescription sunglasses as well as optical. Our favourite new colour has to be the see-through Teal Crystal shade, followed closely by Baby Pink Fade.

IOLLA was founded by two Glasgow based entrepreneurs who wanted to revolutionise the way people buy glasses. Streamlining production with in-house design and on-site glazing in their Cambuslang lab have allowed IOLLA to offer high quality prescription glasses at an incredibly accessible price.

At IOLLA, every pair of glasses is £65. Refusing to charge extra for ‘add ons,’ every pair of IOLLAs come with anti-scratch and anti-glare coatings as standard, with thinner lenses also included in the £65 all-in price for single vision glasses.

With celebrities such as Lupita Nyong'o, Laura Dern and Meryl Streep wearing stylish glasses to the 2018 Oscars, now is the best time to find the perfect type for your face when it comes to frames.

The IOLLA showrooms offer a unique and comfortable service whereby friendly stylists can take the time to give you all the help and advice you require. So, next time you’re in Stockbridge, go and say hello and start seeing the difference with IOLLA.

The new IOLLA Edinburgh showroom can be found at 22 North West Circus Place, Stockbridge, Edinburgh, EH3 6SX. Styles can also be bought online at IOLLA.com. Follow @iolla on Instagram to #SeeWithIOLLA.

Follow the new @theheraldfashion account on Instagram for fashion editorials, news on creative Scottish talent and live event coverage as well as fashion, beauty and interiors inspiration.